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Powerful Ad Server Solution Tailored for Growing Brands
Frequently asked questions
What is the difference between Ad-Tech, Mar-Tech, and Mad-Tech?
Ad-Tech focuses on ad creation, targeting, and delivery. Mar-Tech deals with broader marketing strategies and tools. Mad-Tech combines both, offering a unified approach to advertising and marketing.
Performoo leverages the best of both Ad-Tech and Mar-Tech for seamless creative management.
What’s the difference between an Interactive Ad and a Creative Ad?
Interactive Ads involve active user participation (clicks, swipes), enhancing engagement. Creative Ads focus on compelling visuals and messaging. Performoo supports both, allowing brands to choose dynamic ads for audience interaction or impactful creative ads for strong visual appeal.
Can I get viewability metrics data on Performoo dashboards?
Yes, Performoo provides detailed viewability metrics through its advanced analytics dashboard. Track ad impressions, user engagement, and viewability data in real time to make informed decisions and optimize your ad performance based on user behavior and campaign results.
How does Performoo optimize ad performance across platforms?
Performoo’s AI-driven technology ensures ads are delivered effectively across platforms like CTV, web, and mobile. Real-time analytics and smart targeting help optimize campaigns, ensuring the right audience sees your ads at the right time for maximum engagement.
Can I manage different types of ad formats on Performoo?
Absolutely. Performoo supports managing a variety of ad formats including banners, video ads (both instream and outstream), native ads, and CTV formats. This centralized platform provides full control and seamless execution of multi-format campaigns for advertisers and publishers.
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Powerful Ad Server Solution Tailored for Growing Brands.